There is no denying the fact that writing is a part of the marketing game these days—the internet has an insatiable appetite for it. But with writing being one of everyone’s least favorite things to do (maybe only second to public speaking) and it requiring so much of your precious time to only squeeze out what you’d consider to be a sad blog post, it’s no wonder you and millions of small business owners drag their feet when it comes to writing copy.
Enter: AI.
AI is the shiny new toy we all have in our marketing toolboxes, and it is one that pretty much eliminates the major headaches you’ve battled when it comes to writing copy and consistently creating content. And while there are more than a couple places you can go to play around with pirate-inspired poetry or create next week’s meal plan, we wanted our first new feature to be something that can really take a lot off of your already full plate. So today, we are thrilled to introduce you to Enji’s AI Copywriter and Brand Voice Generator! Both are here to help you crank through the tasks tied to your marketing strategy and in a way that helps you stand out from the crowd!
Create a brand voice for your small business with Enji
Sure, the AI Copywriter might be the thing you want to learn more about first, but there is a step most small business owners are skipping when they start experimenting with them—and that’s including notes about your brand voice in the prompt. And we get why. Who even has a brand voice anyways? Well, you’re going to in just a few minutes with our new Brand Voice Generator.
All you need to do is customize the default brand voice we’ve dropped into your Brand Guide with the adjectives you’d use to describe your brand voice, tone, and style—or you can use AI to create one from a copy sample. Either way, it’s easy peasy.
Enji will then use your brand voice every time you use the AI copywriter to draft something for you. No need to repeatedly give it these notes—once you’ve created your brand voice, you’re set!
Pro-tip: We know that sometimes you need to tweak your tone just a bit to make sure your copy is speaking directly to a specific customer. So you can also add notes about how the tone and/or style should change for each of the customer personas you have in your marketing strategy—then you can quickly select them when using the AI Copywriter.
Use Enji’s AI copywriter to write blog posts and social media captions
So, let’s talk about feeding that insatiable monster—because it’s about to get a whole lot easier to dish up what it’s asking for with our new AI Copywriter. Blog post draft? Done in 30 seconds (no joke). A week’s worth of social media captions? Cranked out in 10 minutes. The endless pin descriptions you need for Pinterest? Done and dusted with our AI tools for copywriting. Here is a list of the AI copywriting prompts you'll see in Enji:
- Blog post
- Instagram caption
- Facebook post
- Tweet
- TikTok caption
- Pin description
Whether it’s been blank canvas syndrome or a lack of time that’s been keeping you from completing these important marketing tasks—truth bomb coming—there is really no excuse anymore. Because when you have an AI content writer to take care of the heavy lifting for you, all that’s left is for you to review and revise it before hitting publish.
Want to create a brand voice for your small business and tryout our AI copywriter too? Start your 14-day free trial today—and head over to the Brand Guide and AI Copywriter tabs to give them a test run!
